Career Interest Areas

WOWI measures interest in many different work activities. These activities are grouped into 17 Career Interest Areas that represent broad occupational themes. Each area is linked to related O*NET Job Families to illustrate the kinds of careers commonly associated with those interests.

 

Public Service

Helping, guiding, protecting, and supporting others.

O*NET Job Families: Community and Social Service · Education, Training, and Library · Healthcare Practitioners and Technical · Legal · Protective Service

 

The Sciences

Gathering and analyzing data to solve scientific problems and support findings.

O*NET Job Families: Computer and Mathematical · Life, Physical, and Social Science

 

Engineering

Designing and building practical solutions using science, math, and technology.

O*NET Job Families: Architecture and Engineering · Computer and Mathematical

 

Business & Financial

Analyzing, managing, and influencing business, financial, and organizational activities.

O*NET Job Family: Business and Financial Operations

 

Managerial

Leading people, organizing work, and guiding teams toward goals.

O*NET Job Family: Management

 

The Arts

Expressing ideas and creativity through performance, design, or artistic work.

O*NET Job Family: Arts, Design, Entertainment, Sports, and Media

 

Media Design

Creating visual content and designs to communicate ideas through digital and media platforms.

O*NET Job Family: Arts, Design, Entertainment, Sports, and Media

 

Office & Admin Support

Organizing information, completing tasks accurately, and keeping daily operations running smoothly.

O*NET Job Family: Office and Administrative Support

 

Sales

Connecting with people, understanding their needs, and persuading them to take action.

O*NET Job Family: Sales and Related

 

Service

Providing hands-on help, care, or support to meet the needs of others.

O*NET Job Families: Healthcare Support · Food Preparation and Serving Related · Personal Care and Service · Building and Grounds Cleaning and Maintenance

 

Outdoor

Working outdoors using physical effort to manage land, water, or natural environments.

O*NET Job Family: Farming, Fishing, and Forestry

 

Processing

Operating and monitoring equipment to produce or process materials.

O*NET Job Family: Production

 

Machine Work

Operating, driving, and controlling machines or equipment to complete tasks.

O*NET Job Family: Installation, Maintenance, and Repair

 

Bench Work

Working with tools to complete precise, detailed, hands-on tasks.

O*NET Job Family: Production

 

Structural Work

Building and assembling structures using tools, materials, and physical skill.

O*NET Job Family: Construction and Extraction

 

Mechanical & Electrical

Repairing, troubleshooting, and maintaining mechanical or electrical systems.

O*NET Job Family: Installation, Maintenance, and Repair

 

Extraction

Removing materials from the earth using physical effort, tools, and heavy equipment.

O*NET Job Family: Construction and Extraction


Explore Other WOWI Measures

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